Content Producer — Short & Sweet
Devandile Media, Johannesburg
Started in pre‑production pitching cast to client, developed storylines, produced content on set, and supported post when needed.
2025
LICHABA NTHETHE
Writer, Producer & Format Developer with a track record across documentaries, talk shows, live sports and reality formats. I develop and execute formats end‑to‑end—from concept and pitching to on‑set content producing and post supervision.
Work Experience
Format Development & Content Producer — Oddball
Brown Panther Films, Johannesburg
Developed an original series about unconventional jobs and content‑produced the project end‑to‑end.
2024–2025
Writer & Content Producer — Life After Wedding
MsocoRockers TV / Rockast TV (NFVF funded)
Wrote the series treatment and content‑produced across pre‑production, set, and post.
2024
Masterclass Facilitator — TV Proposal Writing
KZN Film Commission × Sunrise Emandlini
Ran an industry masterclass on crafting and packaging TV proposals for commissioners and broadcasters.
2024
Content Director (formerly Format Consultant)
Devandile Media, Randpark Ridge
Developed Mzansi Magic formats (Amagrootman, Bromance) and serve as Content Director on Umkhonto Ugwaza Ekhaya and Eyamadoda.
Jun 2023 — Present
Creative Director — BEYOND (disability magazine)
Deaf Empire Studios, Linden
Developed and produced a documentary about the life of a deaf person.
2023
Script Editor / Consultant
Multiple (MsocoRockers TV; Keneilwe Mokoka; Full Circle Productions)
Mentored writers and edited scripts on NFVF/KZNFC funded projects including Are Itsaneng and A Song of Hope (STEPS Initiative).
2021 — 2024
Writer / Format Developer
Dzuguda Productions, Randburg
Wrote and developed proposals and formats including Now or Never, Ba Kae?, Men, Talk & Food; most recently wrote for CEO Nights with Nyimpini Mabunda (Nedbank & Avis sponsored podcast).
Oct 2016 — Present
Skills
Format Development (A→Z)
- Conceptualisation, proof‑of‑concept and bible building
- Pitching & packaging to commissioners
- Casting logic, beat sheets, segment architecture
- On‑set content producing and coverage plans
- Story supervision through post and versioning
- Pitching for/with: Full Circle Productions, Brown Panther Films, Tribal Media House, Devandile Media, Semamo Film, Connect TV
Content Producer
- Pre‑prod: research, interviews, character arcs, story maps
- Set: asking probing questions, shaping scenes, ethical storytelling
- Post: story edits with editors & producers; adapt arcs if realities shift
Writing
- TV: reality, docu‑series, talk, sports & factual
- Short stories and narrative development
- Proposal writing & pitch decks
Software Development
- Python
- JavaScript/TypeScript
- React
- React Native (Expo)
- Next.js basics for tooling sites
Creative Direction & Production
- Storyboarding
- Segment design
- Live studio producing
- Team leadership
Research & Design Thinking
- Rigorous content research
- User‑centric ideation
- Business planning fundamentals